Analytics.js is a specification designed to standardize event tracking for web analytics, advertising platforms, marketing tools, and much more. By utilizing Analytics.js and its event methods, you will create a rich, actionable data set from your website, mobile app, server, and other sources. It is particularly useful for tracking the pages or screens your users visit, the actions they take on your property, and whether the user has been identified previously.
- Criteo
- Movable Ink - Customer Data
- Azure Blob
- Clinch (BETA)
- Commission Junction
- Facebook Pixel
- Google Ads
- Google Analytics 4
- Google Analytics 4 (Collect) (BETA)
- Heap (BETA)
- Reddit Ads
- Snowflake (BETA)
- Google Cloud Storage (BETA)
- Google Pub/Sub
- Kafka
- Amazon S3
- Treasure Data (BETA)
- Zeotap (BETA)
- Firebase (BETA)
- ActionIQ
- Acuity Ads
- Adobe Analytics (BETA)
- Adobe ID (BETA)
- Amnet (BETA)
- Amobee
- Amperity (BETA)
- Amplitude
- AppsFlyer Android
- AppsFlyer iOS
- Microsoft Advertising (BETA)
- Bloomreach CDP
- Blueshift (BETA)
- Braze
- Convert (BETA)
- Customer.io
- Google Ads (BETA)
- Google Analytics
- Google BigQuery
- Google Campaign Manager (BETA)
- HubSpot (BETA)
- Impact Radius
- InMarket (BETA)
- Kochava (BETA)
- Lytics
- Merkle
- MIQ (Xandr) (BETA)
- Mixpanel
- Movable Ink (BETA)
- Nextdoor (BETA)
- Pinterest Ads
- Pinterest CAPI
- Podsights (BETA)
- RevJet (BETA)
- Roku
- Roomvo (BETA)
- Salesforce CDP
- Snapchat Ads
- TheTradeDesk Conversion Events
- TheTradeDesk Firstparty Advertiser Data
- TikTok
- Twitter Ads
- Verizon Media
- VideoAmp (BETA)
- Xandr
- Yahoo Enhanced Attribution (BETA)
- Yahoo Offline Conversion
| Kit Name | Date | Latest Note |
|---|---|---|
| Criteo | 2024-05 | Stable release version: 1.0.0. |
| Movable Ink - Customer Data | 2024-05 | Version: 1.1.0 Endpoint updated. |
| Azure Blob | 2024-04 | Added SAS Token |
| Clinch (BETA) | 2024-04 | Version: 0.1.0 Beta Version Clinch initial release |
| Commission Junction | 2024-04 | Removed travel-related params and "advanced integration" items field. Stable release version: 1.0.0. |
| Facebook Pixel | 2024-04 | Version: 1.2.0 Updated CAPI default version to v19.0
|
| Google Ads | 2024-04 | Version: 1.1.0 Removed userIdentifiers field |
| Google Analytics 4 | 2024-04 | Version: 1.1.0 Added session data: session ID, session Count Added Engagement Time In Milliseconds |
| Google Analytics 4 (Collect) (BETA) | 2024-04 | Google Analytics 4 (Collect) initial release; Beta version |
| Heap (BETA) | 2024-03 | heap initial release. |
| Reddit Ads | 2024-03 | Updated Standard events usage Version bump: 1.1.0 |
| Snowflake (BETA) | 2024-03 | Enabled playbook |
| Google Cloud Storage (BETA) | 2024-02 | Removed Identity |
| Google Pub/Sub | 2024-02 | Removed Identity |
| Kafka | 2024-02 | Removed Identity |
| Amazon S3 | 2024-02 | Removed Identity |
| Treasure Data (BETA) | 2024-02 | Initial release; beta. |
| Zeotap (BETA) | 2024-02 | Initial release; beta. |
| Firebase (BETA) | 2024-01 | google-firebase initial release. |
| ActionIQ | 2023-12 | Marked as stable version: 1.0.0 |
| Acuity Ads | 2023-12 | Stable release Marked as stable version: 1.0.0 |
| Adobe Analytics (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Adobe ID (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Amnet (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Amobee | 2023-12 | Stable release Marked as stable version: 1.0.0 |
| Amperity (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Amplitude | 2023-12 | Marked as stable version: 1.0.0 |
| AppsFlyer Android | 2023-12 | Stable release Marked as stable version: 1.0.0 |
| AppsFlyer iOS | 2023-12 | Stable release Marked as stable version: 1.0.0 |
| Microsoft Advertising (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Bloomreach CDP | 2023-12 | Marked as stable version: 1.0.0 |
| Blueshift (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Braze | 2023-12 | Marked as stable version: 1.0.0 |
| Convert (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Customer.io | 2023-12 | Marked as stable version: 1.0.0 |
| Google Ads (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Google Analytics | 2023-12 | Marked as stable version: 1.0.0 |
| Google BigQuery | 2023-12 | Stable release Marked as stable version: 1.0.0 |
| Google Campaign Manager (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| HubSpot (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Impact Radius | 2023-12 | Marked as stable version: 1.0.0 |
| InMarket (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Kochava (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Lytics | 2023-12 | Marked as stable version: 1.0.0 |
| Merkle | 2023-12 | Marked as stable version: 1.0.0 |
| MIQ (Xandr) (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Mixpanel | 2023-12 | Marked as stable version: 1.0.0 |
| Movable Ink (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Nextdoor (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Pinterest Ads | 2023-12 | Marked as stable version: 1.0.0 |
| Pinterest CAPI | 2023-12 | Marked as stable version: 1.0.0 |
| Podsights (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| RevJet (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Roku | 2023-12 | Marked as stable version: 1.0.0 |
| Roomvo (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Salesforce CDP | 2023-12 | Marked as stable version: 1.0.0 |
| Snapchat Ads | 2023-12 | Marked as stable version: 1.0.0 |
| TheTradeDesk Conversion Events | 2023-12 | Marked as stable version: 1.0.0 |
| TheTradeDesk Firstparty Advertiser Data | 2023-12 | Marked as stable version: 1.0.0 |
| TikTok | 2023-12 | Stable release Marked as stable version: 1.0.0 |
| Twitter Ads | 2023-12 | Marked as stable version: 1.0.0 |
| Verizon Media | 2023-12 | Marked as stable version: 1.0.0 |
| VideoAmp (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Xandr | 2023-12 | Marked as stable version: 1.0.0 |
| Yahoo Enhanced Attribution (BETA) | 2023-12 | Marked as unstable version: 0.1.0 |
| Yahoo Offline Conversion | 2023-12 | Stable release Marked as stable version: 1.0.0 |