Links are used as navigational elements. They may appear on their own, within a sentence or paragraph, or directly following the content.
Links are used as navigational elements and can be used on their own or inline with text. They provide a lightweight option for navigation but like other interactive elements, too many links will clutter a page and make it difficult for users to identify their next steps. This is especially true for inline links, which should be used sparingly.
Use links when you want users to:
- Navigate to a different page within the website
- Navigate to an entirely different site
- Link to emails or phone numbers
Use Button
for actions that don’t appear within or directly following a sentence.
The navigation link consists of:
- Label: communicates what is being linked to
- Icon (optional): this icon gives the label extra guidance
The navigation link contains the states normal, hover, disabled and focus.
- Label: TheSans/md/400
- Label: text color Blue/3
- Icon: svg color Blue/3
- Hover: label text color Blue/4, icon svg color Blue/4
- Disabled: label text color Grey/2, icon svg color Grey/2
- Focus: label text color Blue/4, icon svg color Blue/4, border color Ocher/5
- Label: padding-top and padding-bottom 8px
- Icon: height and width 20px
- Icon-left: padding-right 8px
- Icon-right: padding-left 8px
Navigation links are used primarily for navigation, and usually appear within or directly following a sentence.
Buttons are used primarily for actions, such as “Add”, “Close”, “Cancel”, or “Save”. Plain buttons, which look similar to links, are used for less important or less commonly used actions, such as “view settings”.
Navigation links should:
- Be placed at the end of sentences where possible
- Clearly explain where the link will take you to
- Front-load the most relevant keyword
- Be understandable out of context
Navigation links should:
- Never use a button in place of a link
- Not use vague or generic labels for links
- Not open internal link in a new tab
https://www.interaction-design.org/literature/article/tips-for-better-hyperlink-ux
https://blog.prototypr.io/a-guide-to-designing-perfect-links-in-ux-414558f35730
https://uxplanet.org/dos-and-don-ts-of-web-design-8c9d6a5de7c6
https://www.nngroup.com/articles/writing-links/